Window Washing Companies need to maintain a clear image in the community. It therefore makes sense to carefully consider their public relations strategies. But what kinds of innovative things can a Window Washing Company do that have not been done before? Well, how about joining a Neighborhood Mobile Business Watch and Community Policing Program? Why would they do that you ask? Well consider the window cleaning business model if you will; WINDOW WASHING COMPANIES: These companies work in a very low cost, high volume business and know everybody in town, and certainly nearly every business owner or manager on their routes. At $1-2 per pane, they must do a lot of windows to make money. They leave their vehicles in parking lots all over town for 20 minutes to 2 hours and move on. Some do residential as well; parking in neighborhoods for the same time periods. They are a great source for flyer distribution to merchants, retailers, etc. If you decide to have a poster program, they can have those posters up all over town in days on the windows of businesses. You see it makes perfect sense for such a small service company business to promote themselves as positives in the community. This is one way to do just that and increase the businesses goodwill. Consider all this in 2006. |
